When transitioning your small business to the online sphere, one common question arises: “How much time does it take to develop a website?” and sometimes, “What are the correct website development stages?”
While some suggest that using a website builder can expedite the process to a week or less, the reality is that the timeframe varies significantly based on numerous factors.
When considering the efficiency of website creation, comparing manual methods to AI-driven approaches reveals a stark contrast. Opting for artificial intelligence (AI) can significantly expedite the production process.
For instance, platforms like Wix offer AI-powered website builders capable of generating an entire site from scratch. By simply providing information about your business and site objectives, the AI swiftly designs a website, complete with initial content, imagery, and essential pages.
This approach can dramatically reduce development time, potentially cutting weeks or even months from the traditional process, resulting in a fully functional website within minutes.
Alternatively, you can leverage AI tools to accelerate specific aspects of web development while retaining some level of manual involvement. This option is ideal if you prefer to maintain control over the process or if you still desire the expertise of a professional web designer.
1. Website Development Stages: A Step-by-Step Guide

When deciding between a do-it-yourself (DIY) approach and hiring a professional developer, the timeline for website design hinges on your choice of involvement.
Engaging a web designer or developer may require less effort on your part but can extend the duration due to the intricacies involved.
Conversely, embarking on the learning curve of website creation independently demands time investment upfront. However, utilizing user-friendly website builders or AI tools can expedite the process significantly.
The number of pages you intend to create also impacts the development timeline. Crafting landing pages or a one-page website might only take one to two days to finalize.
Conversely, the additional complexities associated with multipage or multilingual websites could stretch the timeline to several months, potentially necessitating the use of under-construction website templates during this period.
Moreover, larger websites demand extensive brainstorming and content creation efforts, including text, imagery, and design elements, further elongating the development process.
When delving into website construction, the decision between static and dynamic design profoundly influences the timeline for completion.
Static websites offer a swift assembly process, particularly when leveraging tools like Wix website templates. These templates come pre-loaded with layouts and elements, facilitating the creation of visually captivating static websites in a short span.
Conversely, opting for a dynamic website, characterized by interactive features, user-generated content, or real-time updates, elongates the development duration significantly.
Crafting a dynamic website often necessitates bespoke development efforts, involving intricate tasks such as coding, database design, and seamless integration.
Let us now move on to the actual website development stages:
a. Formulating a concept: 1-2 weeks

Before embarking on website creation, dedicating time to devise a clear concept is paramount. During this initial phase, you’ll craft a blueprint for your website and gain a thorough understanding of its intended purpose. As you delve into website planning, it’s crucial to outline additional functionalities and design elements essential for its success.
Consideration must be given to the type of website required and its specific purpose. For instance, if an online store is desired for your business, strategize the development of an eCommerce website equipped with integrated solutions to facilitate customer purchases.
Conversely, if the aim is to design a service-oriented website, prioritize incorporating a built-in booking system to streamline appointment scheduling.
b. Selecting a website builder: 1 day to 1 week

With a plethora of sophisticated website creation platforms available, entrepreneurs and freelancers often opt for a DIY approach to development. This choice offers various benefits, including cost efficiency, creative autonomy, and enhanced website security.
Choosing between a no-code platform such as Wix or a more advanced low-code design software like Wix Studio hinges on factors like your proficiency level, specific requirements, and budget constraints.
Conduct thorough research and explore different options before making a well-informed decision that truly aligns with your needs and preferences.
c. Preparing Your Content: One to Two Weeks
Once you’ve outlined your website’s concept and goals, it’s time to prepare your content. This involves carefully considering the web pages your site will include and how they will effectively communicate your message and assist visitors in achieving their objectives.
Content preparation encompasses written copy, photographs, imagery, calls-to-action (CTAs), and branded elements such as your logo.
Taking one to two weeks for this phase ensures that your content aligns seamlessly with your website’s purpose and enhances user engagement.
d. Defining a Website Layout: One to Three Weeks
With your concept established and content ready, the next step is to define your website’s layout. This process involves mapping out the structure of your site, deciding on the number of pages, and outlining each individual section.
If you don’t already have a clear vision, take the opportunity to experiment with different layout formats. Test various options, such as asymmetrical vs. symmetrical layouts or multi-page vs. one-page websites, to determine the most effective configuration for your needs.
When starting from scratch, it’s beneficial to draft out your layout ideas on paper before transitioning to the digital realm. Many professional designers utilize wireframes for each page, a method you can employ yourself to refine your layout.
Additionally, consider leveraging professionally designed website templates as a simple and time-saving option. Browse through templates until you find a pre-made layout that resonates with your vision, then customize it to make it your own.
This approach streamlines the layout process and ensures a visually appealing and a truly user-friendly design for your website.
e. Customizing Your Design: Two to Four Weeks
Customization is the key to bringing your website to life, as it plays a crucial role in engaging visitors and enhancing your brand’s credibility.
In fact, studies show that 5% of consumers judge a brand’s credibility based on its website design, underscoring the importance of visual language in captivating audiences.
Whether you’re starting from scratch or utilizing a template, a website builder provides you with the flexibility to add, edit, and customize essential design elements to suit your brand’s aesthetic and functionality requirements.
These elements include website menus, color schemes, scroll effects, buttons, imagery, photo galleries, video content, text formatting, and mobile design optimization.
In addition to these fundamental design elements, you have the opportunity to elevate your website’s visual appeal by incorporating decorative web design features such as gradients.
It’s essential to allocate time to refine your branding elements, including the color scheme, imagery, logo, and tone of voice, and seamlessly integrate them throughout your design to establish a cohesive visual brand identity.
Leveraging a What You See Is What You Get (WYSIWYG) software like Wix enables you to preview your changes in real time, facilitating an iterative design process.
As you continue to refine your site’s design and content, ensure that they complement each other and effectively convey your brand’s story to visitors.
This approach ensures that your website maintains coherence and resonance with your target audience throughout the customization process.
f. Testing and Publishing: One to Two Weeks
As you near the completion of your website, it’s crucial to gather feedback from trusted individuals to ensure its usability and effectiveness. Share your site’s domain name with friends and colleagues, requesting that they navigate through it as if they were typical visitors.
Take their feedback seriously, carefully noting both the positive feedback and constructive criticism. Address any problems or concerns raised by users, making the necessary changes to enhance the overall user experience.
This process is essential to ensure that your website offers visitors a seamless and enjoyable browsing experience before it goes live to the public. Testing with familiar individuals reduces the risk compared to testing with new or potential customers.
The testing phase typically spans about one to two weeks, allowing sufficient time to collect feedback, implement changes, and iterate on the design.
Once you feel confident in your website’s design and functionality, it’s time to prepare for its launch. Run through a comprehensive website launch checklist to ensure that all aspects of your site are in order and nothing has been overlooked. When everything is set, it’s time to press the “publish” button and share your craft with the world.
Tip: Pay attention to web accessibility, as it is a critical yet often overlooked aspect of the user experience. Ensure that your website follows best practices for accessibility by auditing it using tools like the Wix Accessibility Wizard or following established accessibility guidelines.
g. Outlining Your Needs: One to Three Weeks
After hiring a website professional, it’s essential to provide them with a comprehensive briefing on the full scope of your project.
Over the course of one to three weeks, schedule meetings with your designer, developer, agency, or team to collaboratively develop a clear vision, set expectations for deliverables, and establish a content creation timeline with deadlines.
During these meetings, ensure you come prepared with any specific content and requirements identified during the goal-setting stage.
Your collaborator will likely seek direction regarding your site’s design, as well as any necessary functionality. They’ll also want to understand precisely what your site must display, including logos, written copy, and product photography.
This collaborative process allows you to communicate your needs effectively, ensuring that your website professional has a clear understanding of your project’s objectives and requirements.
By dedicating sufficient time to outline your needs comprehensively, you set the foundation for a successful collaboration and the development of a website that aligns seamlessly with your goals.
h. Main Development: One to Two Months
At this stage, your website developer assumes control, transforming mockups into a fully functional website. The duration of this phase typically spans one to two months, although it may extend longer depending on the complexity of your site.
Developers often build in some flexibility in their timeline to accommodate unexpected changes or challenges that may arise during the development process.
They understand that creating a website is an iterative process that requires collaboration between the developers, designers, and you, the client.
As the client, it’s important to stay engaged and informed throughout this phase. Proactively seek updates from your developer and promptly address any of the issues or concerns that may arise with the site.
Encouraging open communication ensures that any necessary adjustments can be integrated seamlessly into the development process, preventing delays and ensuring a smoother project progression.
i. Final Review: One to Two Weeks
Prior to publishing your site, your collaborator will deliver a completed and thoroughly tested product for your review. Given your involvement in the planning process and ongoing feedback, major revisions are unlikely at this stage.
Allocate approximately one to two weeks to meticulously inspect your site, either independently or with input from your team, friends, or colleagues.
Additional perspectives can provide valuable insights into the overall user experience and identify any areas requiring refinement, such as color schemes, font sizes, or micro-animations.
Once all stakeholders are satisfied with the final product, it can be published. However, it’s essential to recognize that a website is never truly finished. Over time, you may need to perform maintenance, update the visual style, or tweak content.
Discuss with your designer or developer whether they can handle these future tasks or provide access to a content management system (CMS) for you to make adjustments independently.
This approach ensures that your website remains dynamic yet responsive to your evolving needs and objectives.
2. Summarizing Website Development Stages
The development of a website is a multistage activity that would come up with a unique concept, a concept that is watered down to a running, full-fledged site. These phases include designing, testing, development, deployment, and maintenance.
In each phase care with unique skills blend together in order to build an integrated and powerful online presence. Be it business, personal brand, or any other motivation for the website, there is a need to know what phases are involved to achieve the desired outcome.
This way of development has the approach of guiding the developers in creating the site in such a way that it appears aesthetically pleasing and also very user-friendly, secure, and easy to navigate.
Suggested read: Unlock Development Potential: Free WordPress Testing Environments.
3. Common FAQs on Website Development Stages
Is the designing stage crucial to the website development process?
The design stage is very important since it sets the basis that guides how the site should be in terms of UX and its visual side. In this stage, the designers usually create wireframes and mockups so that the focus would be on layout, colour schemes, and branding.
What occurs during the development stage?
In the development stage, the functionality of the website is built. The back and front end are constructed on the site using HTML, CSS, and JavaScript coding languages to transform design concepts into an operational platform.
What is the meaning of testing in website development, and why is it important?
Testing involves ensuring that the website does not have bugs and loads perfectly on different devices and browsers; this includes checking for broken links, compatibility issues, page speed, and other functionalities to ensure an efficient user experience.
How frequently should one perform maintenance on the website?
Website maintenance is always required to ensure that security remains intact, content is updated, and improvements are made on its functionality. Routine maintenance of a website helps keep it secured, removes bugs, and optimizes its performance for better experience by users.